Tuesday 21 April 2009

Getting drunk without drinking

A new pub in central London does not ask its customers to drink responsibly, but to breathe responsibly. When you enter the cocktail bar customers are literally enveloped in a mist of alcohol, an intoxicating spray of gin and tonic.

After around an hour inside, most customers feel cheerful and tipsy. To avoid smelling like a bottle of gin on your way home, and to protect your clothes, visitors are advised to wear special protective suits inside. The bar, which has place for around 35 customers, is decorated with huge limes and enormous straws to give you the feeling you are actually inside the drink itself. Instead of rock or pop music, a noise of liquid being poured over ice cubes can be heard.
The idea for this new bar came from Harry Parr and Sam Bompas. In Metro newspaper Bompas said: 'It's something we have always wanted to do. If you think of what you do in a bar you might spend 40 minutes per drink, so we've calibrated the mixology to account for that much.' Mr Parr adds: 'Here we've vaporised a cocktail. In the future I would like to make a liquid banqueting table.'

The Alcoholic Architecture Bar is based in Ganton Street (Newburgh Quarter), central London. Its opening hours are limited, between 7 pm and 9 pm and only on selected dates until April 25. Tickets are £5 and customers must be 21 or older. Visit www.jellymongers.co.uk for more information and tickets.
(metro.co.uk April 21)