A few weeks ago someone sent me a cute video of a bunch of babies rollerskating around New York City’s Central Park. Now it turns out the dancing babies have become a You Tube sensation after more than 11,5 million people watched the video within the last two months. That is almost 200.000 people a day, 8500 people every hour!
"It's one of the cutest things I've ever seen," one YouTube viewer comments. Reviewer Saul Relative says, "You'll find yourself watching this feel good video commercial again and again."
The international advertisement for the French Evian mineral water, featuring roller-skating babies to a remix of the Sugarhill Gang’s song Rapper’s Delight, is one of the biggest hits in the advertisement industry in recent times.
Euro RSCG, responsible for the campaign, launched the web video advertisement early July and the ad has been aired on television in France, Belgium and Canada. According to Evian’s website there are plans to bring the roller-skating babies to the US and UK television screens later this year.
Curious? Check it out on You Tube